Marketing Basics for Your Salon or Spa

As the owner of a salon, you’re bombarded with business decisions every day. Many of these decisions fall into two categories: staffing and operations. Intuitively, most salon and spa owners resolve these problems quickly to everyone’s satisfaction. But, what happens when you’re faced with marketing your own business? Hiring a marketing agency can be the key to growing your business. The right marketing messages, the right branding, the right positioning is what attracts and retains the right guests.

SALON MARKETING MADE SIMPLE

BeautyMark Marketing offers you consistent branded marketing campaigns for both online and in-store.

CHECK OUT OUR READY-TO-WEAR CAMPAIGNS
 
BMM offers budget-friendly predesigned campaigns that cover both in-store and online promotions up to 10 times annually. Get your salon on an annual promotional calendar with affordable monthly payments.

*Predesigned campaign items are branded with salon logo.

FLUTTER PACKAGE | $199 a month or tryout {per campaign}
ONLINE MARKETING PACKAGE
Weekly Promotion Email
Facebook Graphic Posts
Twitter Posts
Homepage Graphic Promotion

FLY PACKAGE | $299 month or tryout {per campaign}
ONLINE & IN-STORE MARKETING PACKAGE
FLUTTER PACKAGE ITEMS above +
Set of 2 Jumbo Window Cling or Poster Graphics
Mirror Talker Graphic

SOAR PACKAGE | $399 month or tryout {per campaign}
DELUX ONLINE & IN-STORE PACKAGE
FLUTTER & FLY PACKAGES above +
Easel Poster Graphic
Direct Mail Postcard or Bounce-Back Card

GET ON BOARD, let BeautyMark Marketing do all the work! We keep up on the latest Aveda product launches, we create seasonal special offers to drive business. Add money to your till, don't give away services, add-on services. We create captivating call to actions, we make salon marketing simple for you.

BMM intrinsicly understands the Aveda | Bumble and Bumble client and how to target and draw them into your salon or spa. We understand how to differentiate your salon from the competition and how can you sustain your market position?

BMM does the brainstorming for you - we love to come up with catchy copy, catchy offers and sophisticated images to create an emotional impact of your product and service. We think about what your customers (or potential customers) value. BeautyMark Marketing understand's salon positioning and co-branding product positioning for both Aveda | Bumble and Bumble salons. By focusing on your salon positioning BMM helps shape the perceived value of your products and services in the minds of your customers, thereby eliciting a positive response - a salon's primary marketing goal.

We create stunning campaigns that are consistent in all your marketing collateral, including your website.