THE ALLURE & LORE OF THE SEA beauty, hair and fashion SS12

An array of fashion houses showcased pastel hues with a decidedly watery feel, with textures and silhouettes reminiscent of anything from mythical sea-nymphs to fish and coral. The pastel trend and underwater sea scape is influencing everything from beauty, to hair to fashion.

The SS12 runways were awash with aquatic blue tones; from the icy iridescent shades at Chanel to sheer teal at Lanvin, and flashes of deeper cobalt at Marc Jacobs. Shimmering fabrics were a bold statement across many collections – with silver, metallic finishes and light-reflecting organza bringing to mind the play of light upon a water’s surface.

So what does this part-mythical point of inspiration create as a beauty aesthetic? The beauty look of the season is all about peachy skin tones and fluttering lashes offset by studded pearls and slicked back wet-look hair. At Chanel, the Spring/Summer seascape was thus characteristically opulent, the makeup and hair reflecting the shimmering sequins and layers of tulle and floating lace. At Louis Vuitton SS12 the mood was similarly luxe, as lucid silk-cellophane again nodded to the watery tones and translucency of the seascape trend with “pretty” and “sweet” to describe the peachy, glowing finish to fresh, feminine makeup.

The underwater-inspired beauty aesthetic is also interpreted by Aveda with the Sea Blossom SS12 Collection. Simple, side swept chignons and ultra-minimal make-up in natural taupe and peach shades were again the palette of choice. Peach is the new bronze, no doubt necessitated by the pastel trends’ penchant for a youthful, natural finish. Making the shimmering, aquatic aesthetic more wearable off the runway, make-up looks set to enhance and accentuate natural tones. The second aesthetic utilizes bright aquas and watery pastels and some murkier shades of deeper water. The lure of the sea is as tangible as ever as expressed here in pictures.